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MAP Policy Definition ?
In its simplest form, Minimum Advertised Pricing (or MAP, as it is more commonly referred) is the lowest price a retailer can advertise the product for sale.
To clarify, this is not referring to the lowest price that we can sell it in our store, but the lowest we can show online or in an advertisement.
It means that we are able to offer a better price on many items if you give us a call or send us an email.
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